This page consists of FAQ's and Why Email Verification is important?

FAQ's

1) How Does the Email Verification Process Work?

Our algorithms have been specially designed to use tools such as; Domain Validation, Syntax Verifier, Spam-Tram Removal and Email Deduplication tools; to clean up, verify and sort your lists. We check MX records validity as well as carry out Bounce Processing.

2) How Fast Will You Process My Lists?

It depends on factors such as list size and quality. We use the best tools and practices in the industry to guarantee quick list processing. We can verify more than 100k per.

3) Do Email Credits Expire?

No, they do not. Email credits will be working as long as you haven't reached the limit.

4) What Is Your Accuracy Rate?

Our service is 99% accurate, providing the best in breed standard for measuring verification.

5) How Often Should I Verify My Emails?

Our suggestion is that each list should be checked at the very least, once every quarter.

6) How Can I verify My Email Lists?

Go to   Mail --> Bulk Contact Groups--> Select the contact group you want to verify --> Click on "Actions" --> Click on "Verify Group".

7) How are Email Credits calculated?

One credit is equal to One email as simple as that.

8) What will happen if you add additional emails to already verified group?

The group will be marked as partially verified. And you can verify either additionally added emails or full contact group.

Why Email Verification is important?

Cleaning your email list can improve three critical metrics: deliverability, open rates, and click rates. The greater these metrics, the more robust your email marketing campaign will be. Too many bounces have the same effect as spam complaints: they hurt your fame, which affects email deliverability. If you eliminate bounced email addresses when you clean your email list, the number and rate of bounces will go down the next time you send.

Increase Email Deliverability:

Deliverability is the big name of email insights - it gets all the marvelous features and the Google search volume. It deserves most of your attention; a high deliverability rate indicates that you are doing most of the things in the right way. As your deliverability lowers, so does your reputation with internet service providers (ISPs). A poor reputation lowers your deliverability rate. Avoid this by cleaning your email list regularly to eliminate invalid data and keep your IP looking clean and sound.

Reduce your Bounce Rate:

Bounce rate is an important sign indicating the strength of your email list. Keeping the list clean to reduce the bounce rate by removing invalid, discontinued, and fake emails are responsible for most hard bounces and identifying risky ones leads to additional hard or soft bounces. As your bounce rate goes above 3 to 5%, you will see a negative impact on deliverability and inboxing rates. As it increases to 8 to 10%, your delivery rate drops drastically.

Find the Inbox:

As your deliverability rate looks good, it doesn’t mean you are in clear. If your email hygiene is not good, some of your emails will be delivered to junk folders. Of all the emails that are delivered to junk folder only 1% of users can find them and move them to an inbox, you need to find your own way to inbox if you expect for active engagement with your email campaign. Email list cleaning plays a major role in successful inboxing strategy irrespective of your subject line.

Protect Your Reputation:

Undelivered emails and spam traps can do a number on your sender reputation. Once you get a bad reputation, word spreads quickly, and you will find yourself blocked from the inboxes you want to reach. Your domain reputation reflects permanently on your brand and will follow wherever you go even though you change servers or switch email service providers – plays an important role email deliverability. Clean your email data frequently, and wipe out problematic addresses, prevent damage to your reputation.

Avoid Complainers and Spam Traps:

Spam traps are known as honeypots, are valid email addresses expressly known for catching spammers. They are like kryptonite for your sender score and gives you blacklisted by ISPs.  No service can truthfully promise you to eliminate all the spam traps from your lists. However, following email collection best methods and regular list cleaning will help to keep you off the ISP hit list.

Lower you’re sending costs:

Why waste money sending to an email list which hasn’t been cleaned? Email data gets degrades at a rate of around 22% per year as people switch jobs, change addresses, or they disappear from the digital space.  If you haven’t cleaned your list in a year, it seems that you are paying to send emails to inactive accounts. We definitely don’t recommend this. 

Increased data accuracy leads to superior strategies:

It feels great to hit benchmarks of email collection. Your company database just hit a million connections? That’s great! However, if you’re hanging to dead leads in your database just to pad your stats, it is nothing.

Moreover, it hurts your deliverability. A good strategy sometimes helps to make tough decisions. Swallow your pride and cut your email list down to its correct size by eliminating invalid email addresses, then you can start making better strategic decisions of your company based on accurate data.

Wrapping It All Up:

Cleaning your email list will generate positive results that bring you higher returns on the time, energy, creativity, and money that you invest in your email campaigns. The adverse effects of invalid data will increase, so don’t wait until you can see the damage. Execute an email list cleaning now or before you start your next email campaign to avoid such more significant issues down the way.